As the world continues its relentless march towards digitalisation, the realm of payments stands at the forefront of innovation. Today, at Excel London, day one of Pay360 hosted a series of captivating sessions that delved into the latest trends, challenges, and opportunities shaping the future of payments. From elevating customer experience to the rise of contactless transactions, the agenda was packed with insights that promise to redefine the landscape of financial transactions. Let’s take a glimpse into some of the standout sessions.
Keynote: Delivering the Best Outcomes for Customers
Mandy Lamb, the UK & Ireland Managing Director of Visa, illuminated the path towards delivering exceptional outcomes for customers in the realm of payments. With a focus on leveraging open data to enrich the customer experience, Lamb underscored the transformative potential of data-driven strategies in enhancing both security and innovation within the payments ecosystem.
Key takeaways:
Enriching customer experience with open data: The critical role of open data in enriching the customer experience. By harnessing data insights, businesses can better understand customer preferences, behaviour patterns, and needs, thereby enabling the delivery of personalised and seamless payment solutions that resonate with individuals on a deeper level.
Enhancing security through data-driven strategies: In an era fraught with cybersecurity threats there is a need for data-driven strategies in fortifying the security of payment networks. By leveraging advanced analytics and machine learning algorithms, businesses can proactively detect and mitigate fraudulent activities, safeguarding both consumers and merchants against potential risks.
Panel discussion: Balancing Experience and Safety
In today’s panel discussion, industry experts gathered to explore the delicate balance between providing a seamless customer experience and ensuring robust safety measures in payment processes. The discussion shed light on strategies for businesses to effectively manage friction, prevent fraud, and educate consumers for a more secure and satisfying payment experience.
Key takeaways:
Striking the right balance: While minimising friction is essential for enhancing customer experience, some level of friction is necessary to deter fraudulent activities. Panellists discussed strategies for businesses to implement intelligent friction, such as leveraging advanced authentication methods and adaptive risk assessments, to maintain security without unduly disrupting the user experience.
Best practices for fraud prevention: The panel shared insights into best practices to combat fraud effectively, including implementing robust identity verification measures, adopting tokenization and encryption technologies to secure payment data, and deploying real-time monitoring systems to detect and mitigate fraudulent transactions promptly. By staying ahead of emerging fraud trends and continuously updating security protocols, you can stay one step ahead of fraudsters and safeguard customers’ financial assets.
Consumer education: Recognising the importance of consumer awareness in combatting fraud, panellists discussed various initiatives that businesses can undertake to educate consumers about safe payment practices. This includes providing clear and transparent information about security measures employed in payment processes, offering tips on identifying phishing scams and fraudulent websites, and empowering consumers to take proactive steps to protect their personal and financial information.
Spotlight session: Navigating the Future of Open Finance
In a spotlight session led by Ezechi Britton, CEO of The Centre for Finance, Innovation & Technology (CFIT), attendees delved into the future trajectory of Open Finance and its implications for consumers, small businesses, and the broader UK economy.
Key takeaways:
Key findings from the CFIT report: Britton outlined the key findings of the CFIT report into the Open Finance coalition, shedding light on the current state of Open Finance initiatives and their impact on the financial landscape. Attendees gained insights into the progress made, challenges faced, and opportunities presented by Open Finance in fostering innovation, competition, and consumer empowerment in financial services.
Supporting consumers and small businesses: The session provoked thought-provoking discussions on whether Open Finance plans need to do more to support the needs of consumers and small businesses. The potential benefits of Open Finance were explored, such as greater access to financial products and services, improved affordability, and enhanced financial management tools.
The role of Fintech in shaping the UK economy: The talk explored the pivotal role of the fintech industry in driving innovation and economic growth in the UK, highlighting how startups and established organisations are leveraging Open Finance to develop groundbreaking solutions that address unmet consumer needs, streamline processes, and drive efficiencies across various sectors. Discussions revolved around the potential of Open Finance to stimulate entrepreneurship, foster job creation, and bolster the resilience of the UK economy in an increasingly digital and interconnected world.
Take a look at tomorrow’s agenda.
